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Sell Me This Pen - How to Nail This Answer- Part 3 - To CEO's and Upper Management business tip mindset sales success May 09, 2024

Selling to CEOs and other high-level managers requires a strategic approach that respects their time, addresses their strategic needs, and demonstrates a clear understanding of their business...

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Sell Me This Pen - How to Nail This Answer- Part 2 - To Other Salespeople affirmation branding business tip happiness motivation sales small business success May 06, 2024

Selling to sales professionals requires a nuanced approach, as they are well-versed in sales tactics and can easily identify and appreciate sophisticated selling techniques. Here are strategic tips...

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Sell Me This Pen - How to Nail This Answer- Part I - The Engineer Detailed Types business tip good ideas psychology sales selling success May 03, 2024

You know the old "interview" question that inevitably some employer deploys...."Sell me this pen." So annoying, right? I know. So, let me help you. I am going to do a 3-part series on selling that...

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Top 5 Branding Mistakes People Make branding marketing sales Mar 26, 2024

Establishing a strong brand is crucial for success in any industry, but there are common mistakes that many people make during the process. Here are the top five branding mistakes to avoid:

1. ...

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